It's not just something you shout out at incestuous queens who are trying to atone for their sins at Kings Landing.
Shame is something I've mentioned a few times on the blog. It's really important in the conversation about body image for reasons I'll get into next week.
I'm cooking up a post or two about shame and, well, it's lengthy. While I finish editing, I highly recommend listening to this super cool lady named Brené Brown. She has some thoughts on shame.